Privacy Policy

DMBO DEEP – Privacy Policy

Last updated: 02 February 2026

At DMBO DEEP, we respect your privacy and are committed to protecting your personal information.

This Privacy Policy explains how we collect, use, store, and protect your data when you visit our website or purchase our products.

1. Who We Are

DMBO DEEP is a UK-based limited-edition clothing and accessories brand operated by Patricia Hughes.

For security reasons, our registered address is not publicly displayed. It can be provided upon legitimate request.

If you have any questions about this Privacy Policy or how your data is handled, please contact us at:

📧 support@dmbodeep.com
🌐 www.dmbodeep.com

2. The Information We Collect

We only collect personal information that is necessary to operate our business and provide our services. This may include:

• Personal      details: name, email address, phone number, billing and delivery      address
• Order      information: items purchased, order history, returns and refunds
• Payment      information: processed securely by third-party payment providers (we      do not store full card details)
• Account      information: login credentials (encrypted), preferences, and      communication history
• Technical      data: IP address, browser type, device information, and website usage      data
• Marketing      preferences: if you choose to receive emails from us

We do not intentionally collect sensitive personal data (such as health or belief information).

3. How We Use Your Information

We use your information to:

• Process      and deliver your orders
• Manage      returns, refunds, and customer service enquiries
• Communicate      with you about your purchases
• Improve      our website, products, and services
• Send      marketing communications if you have opted in
• Comply      with legal, accounting, and tax obligations
• Protect      against fraud and misuse of our website

We never sell or rent your personal data to third parties.

4. Legal Basis for Processing

Under UK GDPR, we process personal data on the following lawful bases:

• Contract:     to fulfil your order and provide services
• Consent:     for marketing communications
• Legitimate      interests: to improve our business and protect our website
• Legal      obligation: to comply with laws and regulations

5. How We Protect Your Data

We take data security seriously and use appropriate technical and organisational measures, including:

• SSL      encryption
• Secure      hosting environments
• Restricted      access to personal data
• Trusted      third-party providers who meet data-protection standards

6. Sharing Your Information

We only share personal data where necessary, including with:

• Payment      processors (to handle transactions securely)
• Delivery      and courier services
• Website      hosting, analytics, and email service providers

All third parties are required to handle your data lawfully and securely.

7. Cookies

Our website uses cookies and similar technologies to improve functionality and understand how visitors use our site.

Cookies may be used to:

• remember      preferences
• analyse      traffic
• improve      user experience

You can manage or disable cookies through your browser settings.
Further details may be provided in a separate Cookie Policy or cookie banner.

8. Your Rights

Under UK GDPR, you have the right to:

• Access      the personal data we hold about you
• Request      correction of inaccurate data
• Request      deletion of your data (where applicable)
• Withdraw      consent for marketing at any time
• Object      to certain types of processing
• Request      data portability

To exercise any of these rights, please contact:

📧 support@dmbodeep.com

If you are unhappy with how your data is handled, you also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at www.ico.org.uk.

9. Data Retention

We only retain personal data for as long as necessary to fulfil the purposes outlined in this policy.

Order and returns-related information may be retained for accounting, tax, and dispute-resolution purposes, after which it will be securely deleted or anonymised.

10. Links to Other Websites

Our website may contain links to third-party sites such as social media platforms or charity organisations.

We are not responsible for the privacy practices or content of those websites, and we encourage you to review their privacy policies separately.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect legal or operational changes.

The most current version will always be published on our website.

12. Contact Us

If you have any questions about this Privacy Policy or how your personal data is used, please contact us:

📧 support@dmbodeep.com
🌐 www.dmbodeep.com